With more than 300 million domain names registered globally, there are numerous examples of trends reflected by domain name registrations. We have shown in the past that there is a correlation between domain name registrations and newsworthy and popular events, as well as anticipated trends.
Keeping in the spirit of the zeitgeist that .com and .net domain name registration trends can represent, Verisign publishes this monthly blog post series that identifies the top 10 trending .com and .net keywords registered in English during the preceding month.
Guest post from Jeannie McPherson, domain evangelist and marketing expert for Verisign
In the last three years, almost 1,000 new generic top-level domains (new gTLDs) have entered the market, increasing the previous 22 options for generic domain name extensions, like .com, .net and .org, by almost 5,000 percent. While expanded choice can be good, consumers, small businesses and website owners may be overwhelmed by the many different options and have a lot of questions about which domain extension is right for them or their brand. Recently I spoke with editors at WIRED about what their readers should ask themselves when determining how to choose the right domain nameand it came down to the following seven key questions.Read more
Guest post from Manish Dalal, Vice President, Verisign Naming Services, Asia-Pacific
Today, Verisign is excited to announce the General Registration Period for .コム – the .com you know, now in Japanese – during which anyone can register .コム domain names on a first-come, first-served basis, subject to availability and the applicable registry policies. The General Registration Period for .コム began at 00:00:00 UTC on June 13, 2016, following the Landrush Program Period.Read more
Every day, billions of searches (also called search queries) take place online. These searches often include a variety of words and phrases made up of keywords that play a role in determining the search results provided by search engines. In late 2015, Verisign sought to understand whether or not having a keyword-rich domain name that shows up in search results provides any benefits over domain names appearing in search results that do not include keywords.Read more